Step 2

Once we pick the right pack package, we go to work for you to create a proven automated marketing program that works. Dynamic Email Marketing, Direct Mail, SMS Marketing and more, all done for you.

Infusionsoft is the leading CRM system for small business in the U.S. today. As an Infusionsoft Certified Partner, we have created florist specific automated marketing campaigns that will change your business, as much as the POS did 20 years ago. Want to know more about Marketing Automation?

Time is the most precious commodity you have. What if you could automate certain tasks that are not getting done today. Customer follow-up, employee tasks, appointment reminders, etc. With Infusionsoft we have created a series of task reminders, customer surveys, and sales pipelines that save untold time throughout the year.

Where when and how you connect with customers matters. We help you find your voice, identify your ideal customer avatar and create a strategy to put your content in front of them at the right time. When your messaging is off, or worse, non-existent, your marketing has no chance to connect. Every business has a narrative. We help find yours and put it into your voice. Want to know more about Content Marketing? 

Not long ago we realized we had ignored the importance of proactively managing our online reputation with our retail florist. Specifically with Google reviews. So we went to work on creating an automated campaign in Infusionsof, that thought would generate a steady stream of Five-star reviews. The result...we went from 3 crappy reviews to over 50 Five-Star reviews in just 4 months. Incredible! This proven campaign is yours for the taking. Want to know more about the power of Infusionsoft and what a CRM is? Click here.

A CRM is a Customer Relationship Management system. It automates your marketing campaigns, internal tasks, tracks and segments your customers based on behavior, automates sales pipelines, and seamlessly integrates your landing pages. digitalFlorist is a Certified Consultant for Infusionsoft, the leading CRM software system for small business. It enables you to personalize your communications with it's Campaign Builder, Landing Pages and Dynamic Email Autoresponder. It seemlessly integrates third party apps like SMS marketing, Social Marketing Automation and more. It is limited only by your imagination. It literally puts you ahead of many, many large Big-Flora companies. If you had a crystal ball telling you the future of your businesses technology, it would send you here. You can automate cart abandonment emails, create campaigns with it's simple drag and drop interface and personalize the conversation with your customers. It can be integrated with your POS system and put everything on auto-pilot. Sounds too good to be true? Let us Demo the technology and show you. Just click the "Let's Talk" button above to get started.  For more information about CRM click here.

Marketing Automation takes your entire marketing strategy and puts it on auto-pilot. The tools available to us in Infusionsoft and other integrated apps, give florists the ability to have all the tools any large corporation has but with a distinct advantage, retail florists are local. You know your town and your customers. That gives you the ability to leverage marketing automation in a way that creates a real, meaningful relationship with consumers. It pushes back the idea that we have to accept that customer loyalty is dead. Your customers want to be loyal, they just need to be reminded. With Social Marketing, Content Marketing, Landing Pages, Email Responders and other tools; it can be overwhelming. You are busy running your business. At digitalFlorist we have gone through the intensive learning curve and made the big investment so you don't have to. We have the ability to build, install and monitor your automated marketing efforts for you. You don't have to stop doing what you are passionate about to make this happen. And if, like us, you are a little bit of a tech geek, we can bring you up to speed with our Kickstart Program.

Sales Funnels have been around since the day you opened your doors. Any activity that drives customers to your door is a funnel. Word-of-mouth, Facebook Ads, Google Adwords, recommendations from a local funeral director, are all funnels.  What we can help you learn how to do is identify what sales funnels are working and which ones have yet to be discovered. We can then show you how to build automated campaigns to take those funnels and put them into hyper-drive. Some are slow nurture campaigns designed to build trust and generate loyalty while other are about getting the sale. At digitalFlorist, we show you how to do it and make the technology real simple. Our Kickstart programs are custom designed around your needs and skill level. Our team works every day to identify new ways to help florists connect with their customers and generate sales.

An Email Autoresponder at a basic level is any software that will allow you to create and launch an email campaign. But in todays world, customers want to know you appreciate and understand their needs. A dynamic email system combined with a CRM, gives you the ability to personalize the conversation with your customer. Here's a great example, in fact it is the reason I started digitalFlorist. Years ago we did funeral designs for a customers' mother that passed. She loved the designs and made sure to call and thank us for the effort. However, a few days later the customer called irate and was furious that we emailed her a coupon to buy Mother's Day flowers. It was horrible. The customer felt like we where heartless and did not care about her. I hung up the phone and called Infusionsoft. This will never happen again, and with our program, it will never happen to you. Our technology has the ability to tag and segment customers based on their behaviors. That allows us to customize how and when we email them. It's beautiful!  Want to see how it works? Let's set up a Demo. 

The simplicity and beauty of digitalFlorist is easily demonstrated with our 5-Star Review Campaign. Even though we had Infusionsoft campaigns designed to give us feedback on customer satisfaction, it was not translating into reviews on Google. After a few creative changes we created a campaign that worked overnight. Our retail florist went from having 3 crappy reviews to over 50, 5-Star reviews in just 4 months. We are now implementing the program for Facebook, Yelp, and The Knot. Imagine a year from know having 100 positive reviews on Google or Facebook! What would that mean for your business. 

What's our Strategy? We are about connections. We start by talking to you and seeing what drives you, what is your passion, what are your goals. We want to be a resource for you that creates profits for years to come. That is only possible if we know where you want to go. We then look at all of our resources and intellectual capital to design a program that makes sense to you. We have spent thousands of hours (and dollars) creating a company that levels the playing field for real local florists. The number of companies that are after a piece of your business in overwhelming. Way too may hands are in your pockets and we refuse to be one of them. We will give you the resources to find your voice in your content marketing, the ability to tag your customers based on behavior, analytics to measure effectiveness and third party tools to leverage the power of Infusionsoft for you. Want to see how it works? Let's set up a Demo. 

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